PHOTO: 2 years of barefoot movement in Brazil

Feet of Tomorrow is the first barefoot sneaker brand in the country. Learn about the beginning of this movement and the experience that only a FOT can provide.

Since childhood, we have been conditioned to use sneakers to provide more safety, protection and comfort.

Whether for physical activities or for our daily routine, sneakers are essential items, regardless of style.

But what is the difference between barefoot sneakers? And your proposal for returning to normal life?

Barefoot sneakers enhance the feeling of being barefoot by offering minimal protection from the ground and the elements, making them the ideal choice for humans.

It's practically like not using anything (absolutely nothing, nothing at all)!

The idea is that, over time, the muscles, bones, tendons and ligaments in the feet and legs adapt and strengthen in a unique way, something that is only possible with barefoot.

Barefoot in Brazil

The pioneering spirit and expertise of Fábio Jesus, CEO of FOT and Master in Physical Education and Physiology Applied to Human Performance, was responsible for the production of the first barefoot tennis shoe in Brazil.

During a study and research trip to Connecticut, in the United States, Fabio Jesus worked with a professional hockey coach and observed that the athletes had flat feet, but with high mobility. This was due to the skate boots they had to wear to play.

Returning to Brazil, Fabio told Daniela Messeder about his project, who immediately liked it and believed in the idea.

The process of developing the brand and sneakers then began, becoming a national reference in barefoot.

“I noticed that the coach talked a lot about the condition of the athletes’ feet and that wearing barefoot sneakers was one of the ways to strengthen the muscles so that the feet wouldn’t get worse during the season”

Through many studies, tests and improvements, today the brand is able to provide incredible experiences for its customers.

This is the brand's objective: to experience the freedom of bare feet with protection.

FOT Pioneering

Our feet are a true masterpiece. The freedom of movement of walking, hiking, or even dancing activates several different parts of the brain, working together to provide more positive experiences for the body.

But, by wearing shoes that are tight, padded and rigid, we instantly block the biological functions of our feet, making it difficult for us to communicate with our natural selves.

With this in mind, all FOT sneakers were developed respecting three extremely important characteristics of a barefoot: being wide, thin and flexible.

This way, you can live your normal life naturally, respecting each step you take and feeling everything below them.

Our brand has a deep respect for the natural anatomy of our feet. This is reflected in the design of the “toe box”, the front part of the shoe, which is purely wider.

This allows your toes to spread out naturally as you walk, avoiding any feeling of tightness. Confined feet can restrict the function of the hallux, also known as the big toe, which plays a crucial role in maintaining stability and balance while walking.

Thus, our barefoot sneakers provide freer steps to take us further.

Shoes with a heel lift change the center point of the body's mass, causing us to adjust other areas, such as the hips and knees, to compensate for this change.

We believe in the importance of maintaining zero heel elevation for proper posture.

This allows your feet and ankles to strengthen naturally!

Always keep your feet in constant contact with the ground beneath them, after all, they have more than 200,000 nerve endings, providing different experiences and sensations for the entire body.

A lower shoe base that matches the size of your feet, with less padding, gives your mind accurate information about how you step.

This naturally improves your balance and agility, thus reducing the risk of falls.

#barefootmovement is BR

Living in a tropical country, full of cultural and environmental diversity, makes it much easier to have different experiences.

Our country is ready to experience the barefoot movement and enjoy all the benefits, returning to its roots of putting bare feet on the ground and feeling everything that exists beneath it.

With several different models, Feet of Tomorrow helps you choose the ideal barefoot sneakers for you.

Try to feel everything, every pulse of your body as you touch the ground with your bare feet.

How about going back to living naturally, with freedom and protection?